About Female Fusion

Female Fusion Network is the most dynamic and engaged association for female entrepreneurs in the UAE. Founded in 2015, as a platform for like-minded women in business, we now have more than 20,000 members across all nationalities and industries.

Our Team

Jen Blandos

Jen is an entrepreneur of seven-figure businesses for over 20 years, and more than 25 years of international work experience. Originally from Canada, Jen’s work has taken her around the globe. Initially starting her career in PR and communications for trade disputes and mergers in the European Union and World Trade Organisation, she soon found her love in entrepreneurship.

In 2003, she created a PR agency in London, Brussels and Dubai, and later created a communications-focused training company in Dubai, Abu Dhabi and London. Today she owns a media training and public speaking coaching company in Dubai and London called The Communications Works.

In 2020 she fell into entrepreneurship and began supporting and helping other women, set up, run, and grow their own businesses. Today she owns and manages Female Fusion, the UAE’s largest community for women entrepreneurs with more than 20,000 members.

Jen also created and implemented the Stimulating Opportunities for Women Entrepreneurs capacity building programme for UN Women in the UAE from 2021-2022, where she helped women entrepreneurs get more access to opportunities.

She is a regular public speaker, conference and panel discussion moderator, virtual meeting/conference moderator and speaker, as well as a spokesperson in the media. Her area of expertise focuses on entrepreneurship, women in business, women in the workplace, health, wellness and resilience.

Julie Kristin

Julie is the systems and operations queen at Female Fusion.

Her specialties include automations, project management and connecting all online tools and systems used behind the scenes.

Julie is consistently working on improving the Fusion Circle member portal and Female Fusion Network’s online courses and making it an even better experience for members and all women entrepreneurs in the community.

When she is not working behind the scenes on Female Fusion Network’s system, she manages Spark to Sparkles, her business consulting company which provides strategic and operational support to coaches and consultants with online courses and memberships.

In her spare time she is off exploring everything UAE has to offer accompanied by her two Chihuahuas.

You can reach Julie at [email protected] and catch her at Female Fusion Events and Fusion Circle online masterclasses.

Shalu Rehan-Mulready

Shalu is the party and events queen at Female Fusion.

Her specialties include event coordination, location scouting and handling all details that go into organising successful online and offline events like F&B offers, showcase stalls and raffle prizes.

Shalu is consistently working on ensuring the Female Fusion Network and the Fusion Circle events are a complete success for members, attendees and all women entrepreneurs in the community.

Originally from the UK, Shalu has extensive experience in management, customer service, event organisation and networking. After working in healthcare and government for over 15 years, in October 2021, she took a short break in her career, and it made her realise that her passion and soul were in events which brought her to Female Fusion.

When she is not working on the next Female Fusion event, she is spending time with her young family. Shalu loves cooking, and you will often find her checking out restaurants in Dubai’s bustling food scene.

You can reach Shalu at: [email protected] and catch her at all online and offline Female Fusion events.

Silja Eatock

Silja is the business directory queen at Female Fusion.

Her focus is the Female Fusion Directory - UAE’s first Business Directory of women-founded and owned businesses launched by Female Fusion.

With a love of languages (she speaks 5) and an eagle eye for detail, she makes sure that all directory entries are reader-friendly and error-free.

When she is not working on the Female Fusion Directory, Silja manages Allium, her business support consultancy which provides bespoke and strategic operational and administrative support to independent professionals and businesses.

In her spare time she enjoys balcony gardening, has a passion for literature and continues to support the Topsy Foundation, the non-profit she co-founded in South Africa.

You can reach Silja at [email protected] and catch her at Female Fusion Events and Fusion Circle online masterclasses.