Firestarter Breakfast
Thursday, 28 August, 2025 | 9AM - 12PM
Address Beach Resort, JBR, Dubai

Create Video Content That Gets Results
Join us for a morning of hands-on learning with three industry experts as they share practical strategies for creating video content that builds trust, strengthens your brand, and increases engagement.
BOOK MY SPOT NOWWhat to Expect:
- Participate in three focused 20-minute expert-led sessions
- Learn hands-on strategies you can apply straight away
- Discover practical tools for confidence and content creation
- Get clarity on how to integrate video into your brand
- Connect with other entrepreneurs over breakfast in a relaxed setting
Why Attend:
- Build stronger, more authentic connections with your audience
- Create consistent video content without the overwhelm
- Learn how to use AI and repurposing to save time and money
- Position yourself as a recognised expert in your field
- Stay relevant in a digital landscape where video leads engagement
Agenda
9:00 AM – 9:30 AM
Networking over coffee, tea, and breakfast
9:30 AM
Welcome and announcements
10:00 AM
Introduction of speakers
Attendees will be split into three groups
10:10 AM – 10:30 AM
1st Session
10:30 AM – 10:50 AM
2nd Session
10:50 AM – 11:10 AM
3rd Session
11:15 AM onwards
Continued networking with coffee, tea, and breakfast available
12:00 PM
Event ends
Meet Your Speakers
Reim El Houni |Â CEO & Executive Producer, Ti22 Films
With more than 28 New York Festival Awards and a Cannes Corporate Media Award, Reim brings a wealth of experience from her work with Amazon, National Geographic, BBC, and Expo 2020.
As the founder of "Mission Visible" and the DIY Video Academy, Reim will guide you through:
- How to overcome camera anxiety and feel confident on screen
- Professional techniques for producing engaging video
- Using video to position yourself as a recognised expert
- Building a video-led personal brand with purpose and clarity


VĂ©ronique Bezou | Founder, Creadora Media ProductionÂ
Véronique is the founder of Creadora – a creative agency rebranding as Creadora AI Visual Atelier, where traditional visual content meets the possibilities of AI. She also leads Creadora World, an event design agency known for crafting fan-first experiences inspired by Asian pop culture.
An early adopter of AI tools, Véronique sees AI not as a shortcut, but as a creative assistant. Her goal is to simplify the process so that solo founders and small teams can produce strong visual content without losing time, budget, or authenticity.
Her session, "Visual Storytelling in the Age of AI", will cover:
- What AI can realistically offer for visual content creation
- How to create simple, brand-aligned visuals for social media
- Where AI fits – and where it doesn’t – in your content strategy
Abby McPherson |Â Founder, ATA Media
Abby scaled her remote media business from a teaching background, developing a practical framework for turning existing content into ongoing visibility.
In this session, you’ll learn how to:
- Repurpose your existing content into multiple formats
- Set up a content system that saves time and energy
- Show up consistently online without feeling the pressure to be perfect
